Bed Covers Deputy General Manager Duygu Günaydın commented on the IBIA EXPO 2022 Fair, of which they participated, to Sleeptech magazine.
Günaydın, stating that Turkish companies have distanced themselves from their export customers due to the pandemic, expressed that they hope this distance will be closed with the fair to be held in Istanbul.
What was the most important factor that enabled you to participate in the IBIA EXPO 2022 Fair?
I think it was a situation where there was a deficit in the sector. You know, fairs are being organized in the name of mattress and textile, but it is very valuable to have a fair where we will all be together on behalf of the mattress sub-industry and technologies. That the needs of our potential customers are met in such a fair became the most important factor that enabled us to participate.
What are your predictions and hopes for the fair?
There has been a lot of distance between us and our customers due to the pandemic, and we aim to close these distances and to capture national and international potentials.
How did you prepare for the fair as a company? Will you have surprises for your customers?
We always use the latest technologies to improve people’s sleep quality, and we are preparing a special collection for the fair. We will come with some ecological, some innovative products.
Finally, do you have anything you want to say about the fair?
We are already waiting for our fair with excitement and we hope that it will be a productive fair for our sector.